本文主要讲解菲律宾市场的平台佣金更新的细节。
平台佣金调整包含哪些内容？
从 2024 年8 月 15 日星期一北京时间 00:00:00（UTC+8）开始，TikTok Shop 将对菲律宾跨境及本土卖家在 TikTok Shop 上销售费用进行调整。调整将包括：
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商品行业
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自 2024 年 6 月 1 日菲律宾时间 (GMT+8) 起的佣金费率（含增值税）
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自 2024 年 8 月 15 日菲律宾时间 00:00 (GMT+8) 起的佣金费率（含增值税）
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Fashion
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4.6% – 5.2%
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6.2% – 6.7%
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FMCG
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3.0% – 4.8%
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4.5% – 6.4%
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Electronics
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2.0% – 4.6%
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3.2% – 6.8%
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Lifestyle
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4.0% – 5.1%
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5.8% – 6.6%
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注：交易手续费仍为2.24%（含增值税）
平台佣金是什么？
订单成功交付给买家后，TikTok Shop 将自动从最终订单/支付结算中扣除费用。该费用是TikTok Shop平台佣金，是根据产品价格向菲律宾所有卖家（包括本地和跨境卖家）收取的金额。
平台佣金费用是根据商品价格减去任何卖家折扣计算的。运费和TikTok商店平台折扣不包括在佣金费用的计算中。以下是平台佣金的计算公式：
- 平台佣金* = 佣金率 % * 商家折扣后价
- *平台佣金包含 增值税
不同类目商品的平台佣金率请参考：
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商品行业
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品类
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子品类
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2024 年 8 月 15 日菲律宾时间 (GMT+8) 前的佣金费率（含增值税）
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自 2024 年 8 月 15 日菲律宾时间 00:00 (GMT+8) 起的佣金费率（含增值税）
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1. Fashion
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Fashion Accessories
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4.9%
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6.4%
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Jewellery Accessories & Derivatives
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4.7%
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6.3%
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Luggage & Bags
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4.8%
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6.3%
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Shoes
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4.7%
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6.2%
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Sports & Outdoor
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4.6%
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6.2%
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Womenswear & Underwear
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5.2%
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6.7%
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Menswear & Underwear
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5.2%
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6.7%
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Muslim Fashion
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5.2%
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6.7%
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Pre-Owned
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4.3%
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5.0%
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2. FMCG
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Baby & Maternity
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Baby Clothing & Shoes
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4.3%
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5.9%
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Baby & Maternity
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Baby Safety
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4.3%
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6.4%
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Baby & Maternity
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Nursing & Feeding
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4.1%
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5.9%
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Baby & Maternity
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Baby Toys
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4.3%
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6.1%
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Baby & Maternity
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Baby Care & Health
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4.3%
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5.9%
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Baby & Maternity
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Maternity Supplies
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4.0%
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6.2%
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Baby & Maternity
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Baby Travel Essentials
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4.3%
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6.4%
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Baby & Maternity
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Baby Furniture
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4.3%
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5.9%
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Baby & Maternity
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Baby Fashion Accessories
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4.1%
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6.3%
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Baby & Maternity
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Formula Milk & Baby Food
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3.0%
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4.5%
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Beauty & Personal Care
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4.8%
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6.4%
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Food & Beverages
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3.0%
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4.5%
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Health
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4.5%
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6.0%
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Kids’ Fashion
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4.1%
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5.9%
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3. Electronics
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Computers & Office Equipment
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Data Storage & Software
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4.0%
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5.3%
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Computers & Office Equipment
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Office Equipment
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4.0%
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5.3%
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Computers & Office Equipment
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Peripherals & Accessories
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4.0%
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5.3%
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Computers & Office Equipment
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Desktop & Laptop Components
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4.0%
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5.3%
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Computers & Office Equipment
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Network Components
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4.0%
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5.3%
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Computers & Office Equipment
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Desktop Computers, Laptops & Tablets
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4.0%
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5.3%
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Household Appliances
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Kitchen Appliances
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5.0%
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6.8%
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Household Appliances
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Commercial Appliances
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4.1%
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6.1%
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Household Appliances
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Home Appliances
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4.5%
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6.8%
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Household Appliances
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Large Home Appliances
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4.0%
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5.3%
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Phones & Electronics
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Phones & Tablets
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2.0%
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3.2%
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Phones & Electronics
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Phone Accessories
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3.8%
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5.8%
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Phones & Electronics
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Education Devices
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3.5%
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4.8%
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Phones & Electronics
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Universal Accessories
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3.8%
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5.0%
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Phones & Electronics
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Tablet & Computer Accessories
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4.0%
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5.4%
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Phones & Electronics
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Audio & Video
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4.6%
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6.6%
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Phones & Electronics
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Smart & Wearable Devices
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3.6%
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5.8%
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Phones & Electronics
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Cameras & Photography
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3.6%
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5.8%
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Phones & Electronics
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Gaming & Consoles
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4.5%
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6.3%
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4. Lifestyle
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Books, Magazines & Audio
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4.7%
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6.6%
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Collectibles
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4.7%
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6.6%
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Furniture
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5.1%
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5.8%
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Home Improvement
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5.1%
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5.8%
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Home Supplies
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4.8%
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5.8%
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Kitchenware
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5.1%
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6.4%
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Computers & Office Equipment
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Office Stationery & Supplies
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5.1%
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6.9%
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Pet Supplies
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4.9%
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6.0%
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Textiles & Soft Furnishings
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5.1%
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6.9%
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Tools & Hardware
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5.0%
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6.9%
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Toys & Hobbies
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Dolls & Stuffed Toys
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4.6%
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6.1%
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Toys & Hobbies
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Sports & Outdoor Play
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4.6%
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6.1%
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Toys & Hobbies
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Musical Instruments & Accessories
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4.7%
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6.8%
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Toys & Hobbies
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DIY
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4.6%
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6.1%
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Toys & Hobbies
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Games & Puzzles
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4.6%
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6.1%
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Toys & Hobbies
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Educational Toys
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4.6%
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6.1%
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Toys & Hobbies
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Electric & Remote Control Toys
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4.6%
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6.1%
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Toys & Hobbies
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Classic & Novelty Toys
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4.6%
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6.1%
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Automotive & Motorcycle
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Auto Replacement Parts
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4.0%
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5.8%
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Automotive & Motorcycle
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Motorcycle Accessories
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4.5%
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6.8%
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Automotive & Motorcycle
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Motorcycle Parts
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4.5%
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6.8%
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Automotive & Motorcycle
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Car Washing & Maintenance
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4.3%
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6.0%
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Automotive & Motorcycle
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Quads, Motorhomes & Boats
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4.3%
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6.0%
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Automotive & Motorcycle
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Car Lights
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4.0%
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5.8%
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Automotive & Motorcycle
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Car Repair Tools
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4.3%
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6.0%
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Automotive & Motorcycle
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Car Electronics
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4.0%
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5.8%
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Automotive & Motorcycle
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Car Exterior Accessories
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4.3%
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6.0%
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Automotive & Motorcycle
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Car Interior Accessories
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4.0%
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5.8%
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Pre-Owned
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4.3%
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5.0%
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针对新商家的免佣政策
针对当季度新入驻的东南亚跨境新商家，可前往商家后台-任务中心找到免佣任务，在入驻后30天内成功领取并完成该任务后，即可获得最长90天的新商家免佣期，免佣时间开始计算以新商家完成对应的新商家任务的日期开始计算。其中马来西亚无需完成任务即入驻起90天享受免佣。具体规则以后台任务展示和平台通知为准。
商家后台任务中心：
交易手续费
当订单完成送达后，TikTok Shop会自动从结算金额中扣除交易手续费。交易手续费是平台就提供交易相关的功能而收取的费用。
交易手续费将会适用于所有菲律宾跨境及本土商家，所有的订单及商品类目都将生效。
TikTok Shop将使用以下规则收取交易手续费：
交易手续费=（买家支付费用-买家退款）*交易手续费率（2.24%）
【内容仅供参考，不构成任何法律意见或建议】
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