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一览图
下方黄色为更新内容请您关注:
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当前佣金规则
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当前交易手续费
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调整后佣金
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调整后交易手续费
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调整生效日期
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免佣方案
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菲律宾
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按子类目收取0.7%-3.7%(含税)
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2.24%(含税)
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按子类目收取3.5%-5.2%(含税)(2024年6月1日生效)
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2.24%(含税)
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从北京时间2024年6月1日(00:00:00 GTM+8)起,菲律宾按子类目收取的佣金比例以及交易手续费有所更新
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新商家完成发品任务享90天佣金豁免:
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马来西亚
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按子类目收取0%-3%(不含税)
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2.12%(含税)
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按子类目收取0%-4%(不含税)
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2.16%(含税)
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–从北京时间2024年3月1日(00:00:00 GTM+8)起,马来西亚市场佣金费率调整
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新加坡
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固定佣金1%(含税)
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2%(含税)
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固定佣金2.18%(含税)
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2.18%(含税)
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从北京时间2024年1月1日(00:00:00 GTM+8)起,新加坡交易费率从2%增至2.18%,市场佣金费率从1%增至2.18%
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泰国
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固定佣金4%(含税)
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3%(含税)
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固定佣金4%(含税)
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3.21%(含税)
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从北京时间2024年4月1日(01:00:00 GTM+7,泰国时间0:00)起,交易手续费调整为3.21%(含税)
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越南
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固定佣金2%(含税)
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4%(含税)
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固定佣金2%(含税)
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4%(含税)
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–
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佣金及免佣规则
2.1 什么是平台佣金?
订单成功交付给买家后,TikTok Shop 将自动从最终订单/支付结算中扣除费用。该费用是TikTok Shop平台佣金,是根据产品价格向菲律宾所有卖家(包括本地和跨境卖家)收取的金额。
2.2平台佣金如何计算收费:
平台佣金费用是根据商品价格减去任何卖家折扣计算的。运费和TikTok Shop平台折扣不包括在佣金费用的计算中。以下是平台佣金的计算公式:
- 平台佣金* = 佣金率 % * 商家折扣后价
2.3 各国佣金&手续费规则:
目前菲律宾、马来西亚的平台佣金是按照子类目收取,而新加坡、泰国、越南是固定佣金,且各国家由于当地规定不同收取的佣金费用也有所差异。详细各国的佣金规则请见:https://seller.tiktokglobalshop.com/university/essay?knowledge_id=10020944&role=1&course_type=1&from=search&identity=1
*菲律宾佣金变更细则:
行业
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类目
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子类目
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佣金费率(含税)
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1. Fashion
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Fashion Accessories
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4.9%
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Jewellery Accessories & Derivatives
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4.7%
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Luggage & Bags
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4.8%
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Shoes
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4.7%
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Sports & Outdoor
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4.6%
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Womenswear & Underwear
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5.2%
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Menswear & Underwear
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5.2%
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Muslim Fashion
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5.2%
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2. FMCG
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Baby & Maternity
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Baby Clothing & Shoes
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4.3%
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Baby & Maternity
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Baby Safety
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4.3%
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Baby & Maternity
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Nursing & Feeding
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4.1%
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Baby & Maternity
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Baby Toys
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4.3%
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Baby & Maternity
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Baby Care & Health
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4.3%
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Baby & Maternity
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Maternity Supplies
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4.0%
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Baby & Maternity
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Baby Travel Essentials
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4.3%
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Baby & Maternity
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Baby Furniture
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4.3%
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Baby & Maternity
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Baby Fashion Accessories
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4.1%
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Baby & Maternity
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Formula Milk & Baby Food
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3.0%
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Beauty & Personal Care
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4.8%
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Food & Beverages
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3.0%
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Health
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4.5%
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Kids’ Fashion
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4.1%
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3. Electronics
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Computers & Office Equipment
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Data Storage & Software
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4.0%
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Computers & Office Equipment
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Office Equipment
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4.0%
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Computers & Office Equipment
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Peripherals & Accessories
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4.0%
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Computers & Office Equipment
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Desktop & Laptop Components
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4.0%
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Computers & Office Equipment
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Network Components
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4.0%
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Computers & Office Equipment
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Desktop Computers, Laptops & Tablets
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4.0%
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Household Appliances
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Kitchen Appliances
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5.0%
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Household Appliances
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Commercial Appliances
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4.1%
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Household Appliances
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Home Appliances
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4.5%
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Household Appliances
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Large Home Appliances
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4.0%
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Phones & Electronics
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Phones & Tablets
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2.0%
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Phones & Electronics
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Phone Accessories
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3.8%
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Phones & Electronics
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Education Devices
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3.5%
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Phones & Electronics
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Universal Accessories
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3.8%
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Phones & Electronics
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Tablet & Computer Accessories
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4.0%
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Phones & Electronics
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Audio & Video
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4.6%
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Phones & Electronics
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Smart & Wearable Devices
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3.6%
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Phones & Electronics
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Cameras & Photography
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3.6%
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Phones & Electronics
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Gaming & Consoles
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4.5%
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4. Lifestyle
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Books, Magazines & Audio
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4.7%
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Collectibles
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4.7%
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Furniture
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5.1%
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Home Improvement
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5.1%
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Home Supplies
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4.8%
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Kitchenware
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5.1%
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Computers & Office Equipment
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Office Stationery & Supplies
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5.1%
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Pet Supplies
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4.9%
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Textiles & Soft Furnishings
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5.1%
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Tools & Hardware
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5.0%
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Toys & Hobbies
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Dolls & Stuffed Toys
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4.6%
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Toys & Hobbies
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Sports & Outdoor Play
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4.6%
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Toys & Hobbies
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Musical Instruments & Accessories
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4.7%
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Toys & Hobbies
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DIY
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4.6%
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Toys & Hobbies
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Games & Puzzles
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4.6%
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Toys & Hobbies
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Educational Toys
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4.6%
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Toys & Hobbies
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Electric & Remote Control Toys
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4.6%
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Toys & Hobbies
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Classic & Novelty Toys
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4.6%
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Automotive & Motorcycle
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Auto Replacement Parts
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4.0%
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Automotive & Motorcycle
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Motorcycle Accessories
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4.5%
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Automotive & Motorcycle
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Motorcycle Parts
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4.5%
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Automotive & Motorcycle
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Car Washing & Maintenance
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4.3%
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Automotive & Motorcycle
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Quads, Motorhomes & Boats
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4.3%
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Automotive & Motorcycle
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Car Lights
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4.0%
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Automotive & Motorcycle
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Car Repair Tools
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4.3%
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Automotive & Motorcycle
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Car Electronics
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4.0%
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Automotive & Motorcycle
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Car Exterior Accessories
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4.3%
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Automotive & Motorcycle
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Car Interior Accessories
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4.0%
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2.4 新商家佣金豁免政策:
针对当季度新入驻的东南亚跨境新商家,可前往商家后台-任务中心找到免佣任务,在入驻后30天内成功领取并完成该任务后,即可获得最长90天的新商家免佣期,免佣时间开始计算以新商家完成对应的新商家任务的日期开始计算。其中马来西亚无需完成任务即入驻起90天享受免佣。具体规则以后台任务展示和平台通知为准。
商家后台任务中心:
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交易手续费规则
3.1 什么是交易手续费:
当订单完成送达后,TikTok Shop会自动从结算金额中扣除交易手续费。交易手续费是平台就提供交易相关的功能而收取的费用。
3.2 如何计算收费:
- 公式:TikTok Shop将使用以下规则收取交易手续费:
交易手续费=(买家支付费用-买家退款)*交易手续费率
3.3 各国交易手续费规则:
各国家由于当地规定不同收取的交易手续费用也有所差异,详细各国的佣金规则请见:https://seller.tiktokglobalshop.com/university/essay?knowledge_id=10020944&role=1&course_type=1&from=search&identity=1